Social Media

10 Awesome Social Media Tools I’m Crushin’ On Right Now

If you’re looking for Awesome Social Media Tools then listen up! In this post I share 10 Social Media Tools I’m Crushin on right now right now. To make it easy for you, I’ve divided all 10 social media tools …

How To Schedule And Publish Instagram Posts Without Using Your Phone

Want to publish or schedule Instagram posts from your desktop computer, without having to go through an annoying mobile phone notification? Here’s how.

5 Action Items for Social Marketers in 2018

6403005 Action Items for Social Marketers in 2018

Social marketers typically serve as a hub within a company, fielding one-off requests and meeting external needs while attempting to maintain their own campaigns and content calendars with social-specific goals.

No big deal, right?

Creative Campaign Booster Kit

4 Ways to Better Collaborate With Clients in Sprout

Figuring out methods for better collaboration is an agency pastime. But juggling multiple clients, multiple social accounts and multiple tools tends to make true collaboration tricky to navigate.

No matter the size or structure of your organization, implementing some of …

Using Sprout to Understand Customer Sentiment

Feelings. They’re complicated. Especially where social media is concerned.

Throughout existence our brains have evolved to connect the dots of our experiences into meaningful patterns, but the boom of social media and digital language has made comprehending sentiment an entirely …

How Brands Use Hashtag Marketing to Increase Brand Awareness

Did you know that using more than two hashtags in a tweet can negatively affect your engagement? But on Instagram, you can use up to 10 hashtags before you see a dip in engagement. Small details like that can mean …

10 Ways Universities Can Use Facebook to Market to and Connect With Students

When I was in university two years ago, Facebook was already intertwined with student life.

We heard about news and events through Facebook Pages and collaborated on group work through Facebook Groups. After graduating, I’ve been getting updates about …

Why You Should Care Who Your Instagram Audience Is

25601440Why You Should Care Who Your Instagram Audience Is

As marketers, we get excited about creative projects that let us play around and have fun in the space—but there are times where this creativity misses the mark because we don’t have all the facts. We don’t understand

Buying a Belief: 4 Brands That Won by Taking a Stand

Stay out of it.

Take the path of least resistance.

Avoid hot-button issues.

Up until now, this has been the predominant mindset of brands amidst major sociopolitical change, division or scandal.

But as today’s political climate continues to spiral and …

18 Instagram Stats Every Marketer Should Know for 2018

Instagram is a complete powerhouse amongst rival social networks. And if you think anything is different in 2018, you may want to reconsider.

The newest Instagram stats show there are currently more than 800 million monthly active users and many …