Business

Introducing RankPay’s Blog Writing Service

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In early 2016, we started offering a blog management service to our existing SEO customers. We knew it would be a success, but we didn’t know how quickly it would take off. At the time of writing, we’re now publishing …

Determining your Optimum Inventory, Level 1

The first thing to understand when it comes to determining your Optimum Inventory Level (OIL) is that it doesn’t start with inventory.  There are three other steps required first to ensure your OIL is calculated accurately rather than based on

Customer Service 101

Business Know-How, like a lot of small companies, operates with a very small staff. We rely on highly skilled contractors and paid product support services to handle jobs that we don’t need done daily on a set schedule. In fact, …

How to Optimize Images for Better Web Design & SEO

How to Optimize Images for Better Web Design & SEO

These steps will make your images look better and ultimately benefit your SEO.

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How To Write A Case Study

Trying to close a sale or convert a visitor to your website into a customer? When customers are getting to the nitty-gritty of a significant business decision, hesitation and second-guessing often happens. It’s during this period a sale can go …

Exposed: The golden opportunity right under your nose

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You’re living in THE golden age for small business owners. You have opportunities available to you today, which previous generations of business owners couldn’t have imagined.

Just think about it for a moment:

  • Social networks provide you with free access

Making content marketing, email and social media work in harmony for your small business

As a small business owner, you wear multiple hats — and some of them probably fit better than others. If you find yourself struggling with the complexities and nuances of online marketing, you’re not alone. It’s not uncommon to feel …

How Important are Online Reviews?

Thanks to review sites like Yelp, Google+, and TripAdvisor, you don’t have to go far to find what hundreds of people have to say about a local business. Why are these sites so important? Monitoring and responding to your customers’ …